This is Part-Time Genius Blog on how to grow your business in a profitable and sustainable way.
WHAT - PRODUCT MANAGEMENT CAPABILITIES AND OTHER "BASICS"
Improving Product Management capabilities and practices, crystallising business strategy, startup company's product concept grooming, channel partner on-boarding process validation, mentoring CEO on profitable sustainable growth, ... these were few examples of the super-interesting themes I have had a chance to work on during the last weeks.
Hats off to individuals who I have met and who have openly told about the challenges their companies face. Special thanks to those with whom we have started a journey to improve the discovered issues.
Common to all of the examples mentioned above is that they look for answers to "what", "who", "how" and "why" in the business context.
When discussing the above topics and the issues behind them, I often get the comment that "Pekka, this is basic stuff in our company".
I agree. These are definitely the "basics" behind company's success, however, often these "basics" are implemented only mediocrely in the company.
SO WHAT - "BASICS" BUT NOT WELL DONE
The basic assumption is that "basics" are fine. Wrong - I can say from the experience that generally they are not in good shape.
Even though the questions are puzzling simple, getting well articulated and clear answers to them is surprisingly difficult and above all time consuming.
My observation is that dealing with the "basics" is less respected and valued than working on "more sophisticated" stuff that at least apparently has more momentum and sense of progress.
I am fully convinced that the most successful companies are very explicit about the quality of the "basics". By doing the "basics" properly, timely, in the right order, to the right extent and iteratively, business success is guaranteed or at least highly probable.
Another observation relates to company's growth capabilities and above all to timely availability of the crucial capabilities. I addressed this topic in my previous blog "WHY INTERIM MANAGEMENT CAN HELP MICRO AND SMALL BUSINESSES GROW"
Getting the "basics" right, does require constant efforts, commitment, ownership, proper resourcing and time.
NOW WHAT - MEASURE, DON'T ASSUME
An analogue from construction business: the dull, dirty, costly ground work which is often invisible to the end-user, are the "basics" one cannot shortcut if long-term profitability and customer value is the target.
When the "basics" are right, or at least you know how they are, your company will significantly improve chances of success in building sustainable, profitable growth.
This is where Part-Time Genius Expert-as-a-Service help you.
Call 0405050698 or email firstname.lastname@example.org and let's figure out how we can improve your company's competitiveness fast and with an impact.
Get the "basics" right from the beginning.
Pekka Usva is a seasoned business executive passionate about helping companies reinvent themselves, grow business profitably yet in a sustainable manner.